Website Content Manager

Web Content Manager

2 Month Contact (With scope to go permanent)

Day rate- £150-£300 (Dependant on Experience)

Role and Responsibilities:

Own and manage the digital content ecosystem across multiple websites, blogs, and social media channels, ensuring brand consistency and a customer-first focus.

Plan, write, edit, and advise on content for various internal teams, maintaining high standards of clarity, accuracy, and tone of voice.

Develop and deliver a year-round content strategy, collaborating with stakeholders to meet digital marketing and business objectives.

Leverage data and analytics to inform decisions, improve user experience, and support new website functionality in partnership with developers.

Ensure content quality and consistency, adapting messaging for different audiences and removing jargon for a clear customer view.

Champion an agile, collaborative digital culture, maintaining strong cross-functional relationships and tracking content performance against key metrics.

Requirements:

Proven experience managing website content, including making strategic decisions about content direction and performance
Proficient in using content management systems (CMS) to build, update, and maintain websites.
Strong copy writing skills, with the ability to adapt tone for different audiences and create SEO-optimised content.
A creative and proactive problem solver, confident in making decisions and knowing when to escalate.
Excellent communicator, able to collaborate effectively across technical and business teams.
Experienced in stakeholder management, working with multiple teams and seniority levels to align on digital goals

Desirable:

Experience in the transport or eCommerce sectors
Familiarity with GA4 and web analytics