Senior Content Marketing Manager

The Opportunity:
Nigel Wright Group are delighted to be supporting a growing Newcastle-based tech business with real momentum, in their search for a Senior Content Marketing Manager. This is a strategic and hands-on role, ideal for a seasoned content marketer with experience in B2B SaaS or tech, who’s ready to take full ownership of a high-impact content strategy.

You’ll be the go-to content expert, responsible for planning, producing, and optimising content across the funnel, from thought leadership and SEO-driven articles to sales assets, product messaging, and campaign copy. If you’re excited by the opportunity to bring a clear content strategy to life through high-quality execution, this is the role for you.

Role Profile:
• Own and execute the content strategy across multiple channels
• Create high-quality, multi-format content (blogs, guides, video scripts, landing pages)
• Lead social media and newsletter activity using LinkedIn and HubSpot
• Collaborate with Design, Product Marketing, Sales, and Customer Success
• Measure and optimise content performance using SEO and analytics tools
• Manage SEO strategy and content performance metrics
• Provide mentorship and support to a junior team member
• Develop campaign copy and product messaging that resonates with target audiences
• Ensure content supports pipeline growth and brand visibility
• Maintain consistency in tone, style, and messaging across all assets

Person Specification:
• 5+ years of content marketing experience in a B2B SaaS or tech company
• Proven ability to create and execute content strategies independently
• Exceptional writing and editing skills, with a strong portfolio
• Experience with tools such as Umbraco, HubSpot, Google Analytics, and Adobe InDesign
• Strategic thinker with commercial awareness and understanding of how content drives growth
• Strong project management and stakeholder communication skills
• Experience managing or mentoring junior team members

Other Information: